SEO: Search Engine Optimization
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Long-Tail Searches and Why They Matter to You
What Are Long-Tail Search Phrases? Long-tail keywords are highly specific and descriptive search phrases. They’re longer than the most common keywords and typically get less search traffic. But, because they’re more specific, long-tail searches also of …
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You’ve Optimized Your Website for SEO… Now What?
So, you’ve decided it’s time to take SEO seriously. You’ve hired SEO experts to look at your website, loaded your copy with the perfect keywords for your industry, written compelling tags, and optimized your content to get that precious Google r …
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How to Write Great Tags for Your Website
Why Write Website Tags? You’ve built a beautiful website. You have tons of snappy and relevant copy. Great images and graphics too. How much thought should you really give to those titles and tags? Think of it this way. You’ve just written a masterpiec …
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Organize and Optimize Your Website with Site Mapping
Planning a Site Map When figuring out how to optimize your website for SEO, there’s a lot to consider. Whether you are building a new website from scratch, or making changes to an existing site, it’s important to have a well-thought out plan for …
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How to Choose the Right SEO Keywords for You
Today’s marketing landscape is filled with questions about selecting the perfect keywords. How many keywords are good for SEO? How do I find SEO keywords for my website? How do you choose the right keywords for your business? What makes a good SEO keyw …
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